The Boss says, "You'll love your new assignment, Alice." Alice thinks, "Uh-oh." The Boss says, "You're going to redesign all of our brochures!" Alice replies, "I'm an electrical engineer, not a graphic artist." The Boss says, "We can discuss your huge inadequacies during your annual review." Alice replies, "I'm not inadequate. I'm a highly skilled engineer." The Boss says, "And yet you can't make brochures." Alice says, "Okay, let me try to explain this in the simplest possible way . . ." Alice continues, "You . . . Are . . . An . . . Idiot." Alice sits at her desk thinking, "The simplest possible explanation isn't always the best." Wally stands behind her and says, "Hey, it looks like a brochure, only uglier!"