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Dogbert stands in front of two men and points to a diagram. Dogbert says, "We must turn the negatives of your project into perceived benefits." Dogbert continues, "The new slogan will be 'Shmultz Beer: you know it's working because your head pounds.'" Dogbert points to a picture of a man who is holding a beer and has a headache. A man asks, "Can you work some bikinis into this concept?" The other man says, "We're very lonely men."
Dogbert stands in front of a store with a sign that says, "Tennis rackets on sale." Dogbert tells the salesclerk, "I'm looking for a new racket." The clerk says, "You're probably interested in our colorful all-plastic rackets for pathetic beginners." Dogbert replies, "No, actually I'm interested in the titanium alloy Deathstick 3000." The salesperson laughs and says, "Ha ha! As if a dumpy little pooch could handle that kind of power on the court!" The salesman hands Dogbert a racket and says, "Here . . . You can touch it, but I'm only humoring you." The salesclerk crashes through the wall. Dogbert holds the racket and says, "This is the perfect racket for those who don't take losing gracefully."
Dilbert sits at his desk staring at the video phone. Dogbert asks, "Did anybody call on your new video phone yet?" Dilbert replies, "No." Dogbert asks, "Don't you think that the only people who will buy video phones are male techie dweebs like you?" Dogbert continues, "Therefore, wouldn't it be cheaper to buy a mirror?" Dilbert thinks, "It's hell being an early adopter."
Dilbert says to Dogbert, "Nobody ever calls on my new video phone so I routed the television signal to it." Dilbert continues, "Now I can pretend that celebrities are calling me all day." Dilbert says as he walks away, "Ooh . . . Dolly Parton is calling. I'll bet it's for me again."
Dogbert stands at the front of the room and says, "Today's lesson is just for men . . . Lights please." Dogbert shows a slide that says, "Acting sensitive even when you're not." Dogbert says, "As males, we know that women can only tolerate us when we act phony." Dogbert continues, "This is what happens when a woman is subjected to honest male opinions." The slide shows a woman screaming. Dogbert continues, "Fortunately, even the most ridiculous lies can sound sensitive." The slide shows a man saying, "Nice hairdo." Dogbert continues, "And new research shows that women want EMPATHY in conversation, not male suggestions." Dogbert continues, "This discovery frees you to think about other things while they talk." Dogbert advances the slide projector. The slide shows a man saying to a woman, "Ooh . . . How sad," while he thinks, "Sports." Dogbert asks, "Questions?"
The Boss says to Dilbert, Wally, Brenda another employee, "What the department needs is a slogan to inspire us." The Boss continues, "Our new slogan is 'We Are Quality.'" A woman says, "Suddenly I feel like working long hours for no extra pay." The Boss says, "It's working!"
Dilbert: It looks like Brenda has been brainwashed by the new company slogan. It all started when we got these little sticky notes pads that say "quality" on them. Oops, sorry, I shouldn't put it right in your face. Man: Quality... Quality... Quality...
Dilbert asks Dogbert, "What did you do to your hair?" Dogbert's hair is styled in a pompadour. Dogbert replies, "It's for my new television show, 'Healing for Dollars.' People send more money if you have this kind of hair." A man and a woman sit on a couch watching Dogbert's tv show. The woman says, "It might be a trick." The man replies, "That's what I thought until I saw his hair." Dogbert says, "Checks or money order."
A woman hands Dilbert a baby and says, "Everybody in the office gets a turn holding my new baby." Ted says, "Next." Dilbert holds the baby and thinks, "Uh-oh . . . Sneeze coming." Dilbert sneezes. Dilbert looks at the baby and says, "Ooh! Look what he does when you sneeze on him." Ted says, "He looks like a prune!" The mother looks shocked.
Dilbert and the financial advisor sit at the table. The advisor says as Dilbert reads a brochure, "That's our new 'Strategic Diversification Fund.'" The man continues, "Our lawyers put your money in little bags, then we have trained dogs bury them around town." Dilbert asks, "Do they bury the bags or the lawyers?" The advisor replies, "We've tried it both ways."