Marketing Claims Comic Strips - Page 14
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Dilbert: How can I create a marketing campaign if my boss doesn't give me any resources? Dogbert: "Try giving free samples to people who look like celebrities." Dilbert: "And you would be?" TRUMP: "Donald trump. Give me some free stuff."
Dilbert: "My marketing plan involved giving free samples of our cruddy product to celebrity lookalikes." "The fact that it worked caused a steep decline in my respect for the intelligence of people." "In conclusion, there's a fine line between marketing and hating."
Our marketing plan was to find a sports stadium to brand with our company's name. "The hard part was finding a team so jiuced up that our reputation seemed good in comparison." "How do you feel about the new stadium name?" "Rage. Same as always."
"I have a great idea." "I was chatting with the director of marketing and we...." "WHAT?!!" "Never discuss ideas with the director of marketing! Never!" "Erk!" "You work for me! When you talk to others managers it undercuts my authority!" "If I accept ideas from another manager, it's just like he's my boss!" "Amazing! Did you know that your behavior is described on page 27 of the 'Putrid Boss' Book? It's the chapter on killing initiative and bullying!" "That's fascinating. Now let me show you something that isn't in the book." "It looks like someone has been showing initiative." "Please shut up."
Catbert: Evil Director of Human Resources "The downsizing will be handled in the most humane way I could think of." "I hired a giant dung beetle to roll the poor performers into a ball and out the door." "I can't get the marketing ones to stick. They keep sliding off."
Bob will be leaving us after 17 years as vice president of marketing. "Bob's accomplishments include lowering both our margins and our sales while overseeing a series of confusing marketing campaigns." "I hope you'll all join me in wishing for a piano to fall on his head."
We ship our new mp3 player in two days. How's the Elbonian factory coming along? "The prototype is the size of a small tractor and it will only play Elbonian polkas." "I'll budget a little extra for marketing." "It's made of asbestos."
"We need to hire the best marketing expert we can find." "Your resume says you've won the Nobel Prize in marketing, and five Olympic gold medals in the marketing biathlon." "What's a marketing biathlon?" "You ski up to people who won't buy your crap and you shoot them."
The Marketing Guru "Consumers will buy our tractor-sized mp3 players if we offer something free with each one." "So we'll offer a free iPod with each sale, and free towing to the landfill for our mp3 player." "The rest is just pricing."