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Caption: Dogbert's ad agency" Dogbert stands on a table holding a pointer. Dogbert says to The Boss and Dilbert, "According to my research..." Dogbert says, "...People don't use your products when they are outdoors." Dogbert gestures to The Boss, "Somehow we must keep people indoors." Dogbert flips a page on a display notepad. Dogbert says, "I recommend an intensive ad campaign..." Dogbert continues..."Featuring this slogan..." The pad reads, 'Outdoors is for losers.' Dpgbert says to Alice, Dilbert and The Boss, "The tv spot will show humming-birds attacking a man in his garden." Dilbert raises his hand and says, "Question: Wouldn't that destroy the happiness of gullible people?" Dogbert says, "We'll tell them it doesn't."
Dogbert: The Dogbert temp agency uses genetic engineering to grow our own workers. The Boss: Isn't that dangerous? Dogbert: I wear safety goggles. Temp: Im the new temp. Alice: Um Im alice.
Wally looks on as The Boss introduces some new people. The Boss says, "I'd like you to meet our ad agency's creative team." Presenting 2 men and a woman, each of whom has a goatee, The Boss says, "Pete Peters, Robert Roberts, and Holly Hollister." Pete Peters says, "Witty remark, anyone?" Dilbert looks on as Robert Roberts says nothing and Holly Hollister says, "I've got nothing."
THE AD AGENCY: Pete Peters, holding up a picture of a cat, says, "This cat will say something." Pete Peters, holding up a picture of another cat, says, "Then this other cat will say, 'Yeah, right.' It's like sarcasm." The Boss howls with laughter, "Ha ha ha ha ha ha ha!" Dilbert says to Wally, "This explains so much."
THE AD AGENCY: Pete Peters of the Creative Team holds up a picture of a stick figure and says, "The stick man runs through a tire fire and gets eaten by a giant wolverine." Sitting between Wally and Dilbert at the table, The Boss asks, "Will that make people like us?" Pete Peters says, "It's not an exact science."
THE AD AGENCY: The Boss asks Pete Peters of the Creative Team, "Is it wise to insult all of these minority groups in our commercial?" Pete says to The Boss, "What's the worst thing that could happen?" The Boss asks, "Does our company have to spit on a flag?" Pete says, "That's it; you're on my 'difficult client' list now."
Headline: In Elbonia. Two Elbonians point to a diagram. One says to Dilbert, "Our business plan was to sell mud to people who live in mud." The Elbonian continues, "Later we shrewdly expanded our offerings to include pet grooming and lingerie." The diagram is now a picture of lingerie. The Elbonian continues, "Frankly, I blame our ad agency for what happened next." He holds up a picture of a pig in lingerie.
Dogbert stands on The Boss' desk. Dogbert says, "You need to hire people who won't be a threat to you." Dogbert hands The Boss a pamphlet and says, "The Dogbert Recruiting Agency specializes in the placement of clueless people with bad hair." The Boss replies, "I don't know... They still look threatening." Dogbert says, "Perhaps I can interest you in our cadaver program."
Loud Howard: This shadowy guy is from an unnamed government agency!!! He wants us to create a computer virus to attach Elbonian missile factories!!! Dilbert: Is he from our government, Loud Howard? Loud Howard: Is that important?