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Tags #45 inch screen, #communications staellite, #cure disease, #fish appear on screen, #great products, #marketing, #new product, #room freshener, #telepathic user, #whiten teeth, #time travel, #business
How Great Products are designed The Boss: Go talk to marketing. Dilbert: Groan Dilbert: Dave, tell me what marketing wants the new product to do. Dave: It has to have a 45 inch screen and still fit in a purse or a wallet. Dave: It needs to act as a communications satellite as well as a room fresher. Dilbert: uh... Dave: it must cure deadly diseases and whoyten your teeth while you sleep! HAHA! and it has to be capable of time travel!! and have a telepathic user interface! Slap! Dilbert: I could write a program that makes fish appear on the computer screen, DAVE: yeah a lot of people want that.
The Boss: Well, well, It looks like Zumbu has designed another commercially viable product using only his tail. Dilbert: I could have done that....If I hadn't erased my hard drive when I installed my security software. I don't produce much, but its very secure. Monkey: Heres another one.
"We don't know what the project should do or who would use it." "But if you could tell us what it costs to build it, we'll figure out the rest later." "What year do you plan to sell it?" "What am I - psychic or something??"
Bob the dinosaur; gives wedgies to corporate people who deserve it. Budget analyst I don't understand any of our projects, I cut the ones with "E" In their names. BOB: What was that letter? analysts: EEEE! Engineers Wally: we doubled our costs, to add back up systems. Dilbert: You ant be too careful. Bob: two at once. In case one enjoys it. Wally: MMMM Marketing genius Market segmentation is the key. Dont improve the product just find dumber customers! Senior management BOB: These guys know how to delegate! You're the new VP of wedgies.
"We could design the product with a simple point - and - click interface..." "Or we could require the user to choose among thousands of poorly documented commands, each of which must be typed exactly right on the first try." "Bear in mind, we'll never meet a customer ourselves." "Make it so they have to reboot after every typo."
The Boss: Two people in a focus group loved our product. So we're doubling our production. Dilbert: The opinions of two people are not statically useful. ...especially if you're one of the two people. The boss: I knew those free sandwiches were too good to be true.
"I brought Dilbert, in case you have any technical questions about our product." "Heh-heh...engineers don't know how to lie. The truth will be mine." "Uh-oh." "Ted said your product is bug-free. Is that true Dilbert?" "Well, yes, that's true." "I mean, basically true. Technicaly true. Sort of." "No-o-o!! It's a lie! All the bugs were reclassified as security features just to make the ship date!!" "And we both think you could be attractive if you'd just do SOMETHING with your hair." "Why did I bring you along?" "The evidence suggests that you're stupid."
The Boss: "Our project is six months behind schedule." "Meanwhile, our technology has become obsolete and the users' requirements have changed." "Any suggestions?" Dilbert: "Let's stubbornly plod along and deliver the useless product that was originally requested." Wally: "That's the dumbest thing I've ever heard!" "We should restart every time something changes. That way we'll never be held accountable for results!" Alice: "You losers can work it out alone. I heard there's a job opening on project Caribou." The Boss: "Next on the agenda: our weekly team-building excercise." "
"Dogbert: Ethics Advisor" "We mail our product to people and tell them it's free for one year." "Then we start nailing them with high fees because they'll forget the procedure for returning the product. They're trapped." "So, did you have some ethics advice?" "No. I asked you here so I can return your stupid product."
The Boss points to a diagram and says, "Problem: our product development process requires buy-in from managers who'd be happier if we all died." As he puts a new transparency on the overhead projector, the Boss says, "My solution is to create executive oversight groups who don't understand the issues and don't have time to meet." Wally and Dilbert watch as the Boss looks into the light and yells, "I'm . . . I'm blind!" Dilbert says, "You looked directly at the bulb again."