Brand Equity Comic Strips - Page 3
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The Boss says, "Make sure you coordinate with the brand manager and the category manager." The Boss says, "And also the clients, the account execs, the project leaders, strategic planning, facilities management, product managers, marketing, and I.T." Dilbert says, "All I heard was 'give up.'" The Boss says, "Let's meet again in a year."
Tags #interviews, #suspicion, #job interview, #brand online, #blog, #tweets, #facebook, #credit, #criminal record, #transcripts, #refrences, #external stuff, #attitude, #yrine test, #dna test, #tanning bed, #mri, #psychology
Job interview Boss: I researched your personal brand online. Man: My what? Boss: I looked at your blog, your Tweets, an your Facebook page. I Googled your name and followed every link. I checked your credit, criminal record, school transcripts, and references. But that's just the external stuff. Man: Exactly. It's my attitude that counts! Boss: No. I mean I also have the results of your urine test. Oh, and apparently some of your sample landed in a DNA test kit. And that tanning bed you used last week was actually an MRI. How's your attitude now? Man: Harder to fake.
Dilbert: Merry Christmas, Sarah. This is for you. Woman: Have you met? Dilbert: We attended the same network design meeting last April. I overheard you telling someone in the hallway that you like a specific brand of makeup. So I bought a box of it and kept it in the closet for months. I came to work early today and hid behind the sculpture in the lobby until I saw you heading to the elevator. Alice: I didn't know you could gift wrap creepiness. Sorry. Just act like I'm not here.
Boss: We need to act more like a start-up. Dilbert: You mean I can wear whatever I want, work at home, and have a huge equity position in the company? Boss: Oh, I guess I didn't know what that meant.
Boss: We need to foster more of a start-up culture to drive innovation. Dilbert: So we get to dress casually, work flex hours, feel that our work is valued, and get equity in the company. Boss: What would be the name of a culture where people work hard but don't get any of those things you just mentioned.
Dilbert: A start-up offered to pay me half of what I make now, plus equity in a company that has no value. Boss: I will double that if you stay! Dilbert: I decided to stay, but it was hard to feel good about it.
Dilbert: Maybe we should do an initial coin offering, or ICO. Boss: What's that? Dilbert: It's a non-equity process for raising capital that uses a custom crypto-currency and the blockchain. I might be wasting my time here. Boss: So... it's a chain made out of coins?
Dilbert: Our competitors hired an Elbonian troll farm to ruin our brand on social media. Their most viral ad against us so far says, "How ice cream they bicycle art!" Boss: How many views did it get? Dilbert: Seven, including this one.