Market Segment Comic Strips - Page 3
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Dogbert sits at a table with a client and says, "If you plan to remain in the computer business you'd better bundle the 'Dogbert 2000' operating system with every unit you sell." Dogbert continues, "Otherwise, after I dominate the market you'll be last on my list to receive new products!" The man says, "You remind me of somebody . . ." Dogbert responds, "It's the glasses, isn't it?"
The caption says, "Dogbert meets with software developers." Dogbert sits at a table with a laptop that is hooked up to an overhead projector. Dogbert says, "Note the huge market for software that runs on the 'Dogbert 2000' operating system." Dogbert reaches into a bag and says, "But who cares? The important thing is that I brought a bag of toys." As the software developers play with the toys, Dogbert thinks, "Some say the computer industry is built on silicon. I think foam and plastic are equally important."
Alice, the Boss and Dilbert stand at a conference table looking at a document. The Boss says, "We'll have to eliminate a few steps in order to hit the market window." The Boss continues, "I think we can get rid of market research and technical testing. They're basically 'overhead.'" The Boss writes on the chart and says, "Gone! Now we'll hit the window!" Dilbert says, ". . . Like a bird."
Dogbert stands at a desk typing. He tells Dilbert, "I'm writing a book that debunks the effectiveness of business consultants." Dilbert says, "But common sense would say that you're being a consultant yourself, so your opinion is logically flawed." Dilbert says, "Only people with no common sense will buy your book." Dogbert replies, "I prefer to call them the mass market."
The Boss says to Asok the Intern, "So you see, if you got a raise, our earnings growth wouldn't be so smooth." The Boss asks, "And smooth earnings are good for who?" Asok ventures a guess, "Stock market analysts?" The Boss corrects him, "Specifically, the lazy ones." Asok says, "I'm fine. Now that I understand."
Dilbert sits on the couch. Dogbert says, "I'm starting a mutual fund for investors who aren't bright enough to know their alternatives." Dogbert says, "It must be a huge market. Otherwise most people would invest in index funds." Dilbert asks, "What's an index fund?" Dogbert wags his tail and says, "Ouch, ouch!! You're making me wag too hard!"
At the staff meeting, The Boss says, "Our new slogan is Pressure Makes Diamonds." Wally sits to one side. Wally says,"How about Pressure Makes Garbage More Compact? I wonder if that one is taken." Dilbert looks on as The Boss frowns. The Boss walks out followed by Wally, who says, "Irritation Makes Pearls. Or maybe Pressure Makes Whine." The Boss thinks, "I hate this strong job market for engineers."
Project Status: Dilbert is giving a presentation. He points to the overhead projection. He says, "Due to budget cuts, our new product will have no user interface." The projection shows a blank computer monitor. Dilbert continues, "Our target market is people who are too shy to return products." The projection is of a person blushing. Dilbert comes home carrying his brief case. He says to Dogbert, "Is it a bad sign if you spend the day wondering why there are no laws against what you do for a living?"
Bob hands Dilbert something and says, "The marketing department saves the day! Check out these brochures I made." Bob reports, "This new product will allow us to dominate the market!" Dilbert says, "But we don't make this product." Bob says, "That hasn't hurt our sales so far."
Dilbert looking over into Wally's adjacent cubicle. Wally is sitting in his cubicle. Dilbert says, "Our pointy-haired boss won't tell me our company's strategy." Dilbert says, "So I spend my days wandering from cubicle to cubicle, trying to deduce the strategy." Dilbert looking over into Wally's adjacent cubicle. Wally is sitting in his cubicle. Dilbert says, "So far I've ruled out 'First to market.'" Wally responds, "And premiere anything."