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Dogbert, VP of marketing PR: "As head of public relations, it will be my job to explain your marketing claims." Dogbert: "So?" PR: "You claim our product can turn tap water into unleaded gasoline and reanimate the dead." Dogbert: "Are you asking my to do a lousy job of marketing just so your job is easier?" PR: "Um..."
Our CEO appreciates pushback. "The last thing he wants is a bunch of yes men." "Don't be afraid to stand your ground. He respects that." "My plan is to form business units around each product line." PLAN "Excuse me. We tried that once and it didn't work." "You're fired. Leave now." "Cruelty or convenience?" "I needed a cubicle to store my extra binders."
"I need you to accompany me on an important sales call." "Me?" "You're my secret weapon." "Well, okay." "What's your name?" "I'm Ed, from sales." "Only two companies make this type of product. The prices are identical." "The difference is that our engineering staff brings genius and innovation to everything it touches." "Whereas my competitor employs this loser." "Really? I wondered why you didn't look familiar." "Sold!" "You helped make a sale?" "Why does everyone act all surprised?"
We can't start designing the product until someone tells us what features it should have. "That's like saying you can't play on the beach until you know how many grains of sand there are." "Um...I don't think it's very much like that." "Analogy police. Come with me." "Are you taking me to jail for making a bad analogy?" "The analogy police don't use a real jail. We use something similar." "You'll be here with this beautiful woman." "Really? That's not so bad." "She's the one being punished." "Your necktie is like Hitler at an ice rink."
"According to my benchmark tests, our product is the worst one on the market." "Maybe you can tweak the numbers." "Fake them?" "Fake is such an ugly word." "Just remember that your next raise depends on the sales of that product." "And mistakes happen. A decimal place can be either here or there." "All I'm asking is that you do the tests again...while drinking." "I always wondered what job satisfaction felt like."
"Why is your project months behind?" "I still don't have the user's requirements because she's a complete nut job." "It's your job to manage that process!" "I complained to her boss, who promptly misinterpreted the problem and ordered her to work on the wrong stuff." "Then every member of her family got a serious illness. Then she got called to jury duty." "She promised to give me the requirements this afternoon." "It was too hard to come up with my own requirements, so I just copied the requirements from another product." "Is the other product similar to what you want?" "Where are you going with this?"
Wally: "This is a prototype of the product I've been developing for the past year." "I modified a paid of standard noise-concellation headphones to recognize stupidity and block it before it reaches your ears." "Put these on and you'll enjoy the total bliss that comes from avoiding the chatter of idiots." The Boss: "Do they work?" Wally: "What?" The Boss: "I said, do they work?!!" Wally: "Does anyone have any questions?" Dilbert: "Those are ordinary headphones, aren't they?" Wally: "If you act like you can't hear, they're a prototype."
Asok: the move that I ma about to teach you is called the "wally reflects" Wally: Throughout the day bad people will try to make you do work of for them. At first, offer no resistance, as if you actually plan to do the work. Then ask the offender to do a little bit of work himself. Allow me to demonstrate. Wally, I need to design a data base for all of our product features and services. Wally: Glad to do it! Wally: all i need from you is a comprehensive list of the dats fields you need included. Oh...wow Im really busy, I;ll had et get back to you on that. and I'll never see that idiot again. You inspire me. In a creepy kind of way.
As Vp of marketing, I am proud to introduce the new version of our product. Behold!! This sia testament to what can happen when you listen to customers. we asked customers what they wanted the new version to do. Six months ago I gave that raw data to you engineers. Today we see the result. Its the first time Ive seen it myself. whats it do? BAM!! Our customers said they hate us.
"Our director of marketing will give us an update." "We spent our entire marketing budget buying a racehorse." "We named the horse after our flagship product because they're both fast, get it?" "Unfortunately we didn't have enough budget for a top thoroughbred." "Our horse broke its leg walking to the starting gate, so we shot it." "Next year we plan to sponsor a sailboat." "Anyway, your lunch today is brought to you by the marketing department." "Enjoy." "Hey, my roast beef sandwich has a piece of lead in it."