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Dilbert says to Wally, "If this company won't use our product idea let's quit and start our own business!" Wally responds, "Why quit? We can run our new company from our cubicles and get paid too." Dilbert asks, "Wouldn't that be immoral?" Wally says, "That's only an issue for people who aren't already in hell."
Wally and Dilbert stand in front of the Boss's desk. Dilbert says, "Wally and I started our own company. We're selling the product that you said nobody wants." Wally adds, "Soon we will be rich." As they dance around the office, Dilbert says, "We do our victory jig in your face." Wally says, "Ba-bum" as the shakes back and forth. Wally and Dilbert are sobbing in the hallway. Alice asks, "When he showed you your employment agreement - where you gave all patent rights to this company - what part of the jig were you doing?" Dilbert replies, "Turbo mooning."
A man stands behind Dilbert's desk and says, "Thanks for making that product mock-up last week. The customer liked it so much that he ordered a thousand!" Dilbert says, "That was a MOCK-UP! We don't even make that product yet. It would take three years to make one." The man says, "Just give me a thousand mock-ups. The first one was terrific!" Dilbert replies, "The mock-up was our competitor's product with duct tape over the logo."
The Boss and Dilbert sit at a conference table. Dilbert says, "I've got an idea. Let's add a battery backup to our product." Dilbert thinks, "One . . . Two . . . Three . . ." The Boss says, "I've got an idea. Why don't we add a battery backup to our product?" Dilbert replies, "Because our product doesn't use electricity."
The Boss and a man sit at a conference table. The man says, "Your product looks good, but you can't be our supplier unless your company is ISO 9000 certified." The Boss asks, "So . . . You don't care how bad our internal processes are, as long as they're well-documented and used consistently?" The man replies, "That's right." The Boss says, "Our documented process says I must now laugh in your face and double our price."
The Boss tells Dilbert, "I want you to work with our marketing people to design a product brochure." Dilbert thinks, "Groan." Dilbert sits at a conference table with a man from marketing. The man says, "Remember, what we do here might seem like criminal fraud but it's not. It's marketing!" Dilbert says, "Okay, as long as it's not wrong . . ." The man says, "Here's a jar to keep your conscience in. I'll put it in the closet with mine."
The caption says, "Designing a brochure." Dilbert sits at a conference table with a man from marketing. Dilbert says, "We'll want to emphasize the things that make our product unique." The man says, "Good good." Dilbert says, "Let's see . . . We have higher prices . . . Stale technology . . . Fewer features . . . And it's hard to use." Dilbert asks, "Can you work with that?" The man replies, "Suddenly I don't feel so bad that we won't be using 100 percent recycled paper."
The Boss says, "Wally, we don't have time to gather the product requirements ahead of time." The Boss continues, "I want you to start designing the product anyway. Otherwise it will look like we aren't accomplishing anything." Wally sits with his feet up on the desk. He reads the newspaper and thinks, "Of all my projects, I like the doomed ones best."
Kenny and Dilbert sit at a conference table with a customer. Kenny tells the man, "I brought Dilbert to explain what makes our product special." Dilbert says, "It's exactly like our competitor's product except we charge more to cover the cost of our deceptive advertising." The man gets up and leaves the room. Dilbert says, "While you're up, could you get me a cup of coffee?" Kenny looks angry.
Dilbert and Kenny sit at a conference table. Kenny tells a customer, "No one has ever been fired for buying our product!" Dilbert adds, "That's true." Dilbert says, "There IS the occasional savage beating . . . and more than our share of suicides . . ." Kenny looks angry. Dilbert continues, "But that has 'statistical clustering' written all over it."