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Dilbert and Alice watch as Dogbert points to a diagram and says, "Your target market is the high income group. They're the only ones who can afford your product." Dogbert continues, "More specifically, they must be rich, tasteless and easily amused. I've located a cluster of them to study." Dogbert stands behind a bush on a golf course and watches two golfers. One golfer says, "That dog's watching us golf again."
The Boss, Dilbert and a man with an eye patch sit at a conference table. The man says, "Sure, we could bring some strangers in to test out product for ease of use . . ." The man continues, "But that could take all afternoon and cost at least a hundred dollars." The man continues, "And all it proves is strangers are stupid." The Boss says, "Sometimes they have good candy."
Dogbert sits at a conference table with a businessman. Dogbert says, "You'll use your technical expertise and I'll do the business stuff. Sign here." As the businessman signs the contract Dogbert says, "Since you're the inventor of the technology, you'll get 100% of the special decorative non-equity stock. I'll settle for all the common stock." The businessman says, "I hope we can avoid the tension that some partners experience." Dogbert says angrily, "Give me my pen, you miscreant."
Dilbert stands in front of the Boss who is seated at his desk. Dilbert asks, "As team leader, I think I should get some perks so people know my status." The Boss replies, "I'll have your cubicle walls sprayed with a special thickening agent. It might look the same, but trust me, people will know how thick you are." Dilbert peers over his cubicle wall into Wally's cubicle and says, "I'm just like you, Wally, but thicker." Wally says, "I've noticed."
The Boss says to his secretary who sits at her desk, "Carol, the next time you order my business cards, spell out my full title: 'Director of Product Enhancements.'" The Boss continues, "Don't use the acronym 'DOPE.'" The secretary replies, "I didn't know you were the Director of Product Enhancements."
The Boss, Wally and Dilbert sit around a conference table. Wally hands the Boss a piece of paper and says, "My proposed work plan for the year is to stress-test our product under severe network conditions." Wally continues, "I will accomplish this by downloading large image files from the busiest servers on the net." As Wally and Dilbert walk away from the meeting, Wally comments, "I was THIS close to making it my job to download naughty pictures." Dilbert says, "It's just as well; I would have had to kill you."
Dilbert and Dogbert sit at a table in a restaurant. Dilbert asks, "Are you saying that you're an angel now? And you have special powers to help people." Dilbert replies, "Exactly. I instinctively know what people want and I can give it to them with a snap of the paw." Dogbert snaps in the direction of the waitress. Dilbert asks, "Are you having any trouble controlling it?" Dogbert says, "My aim stinks." Behind them, a waiter looks shocked to see that he suddenly has large breasts. The waitress looks angry.
The Boss, Dilbert, Wally and Alice sit at a conference table. The Boss says, "Our new slogan is 'Everybody is in sales.'" The Boss continues, "Imagine if all our employees convinced their friends to buy our product, eventually . . ." Alice asks, "We'd have no friends?" Wally asks Dilbert, "What's this 'friend' thing I keep hearing about?"
Dilbert stands at the front of the room giving a presentation. A man sitting at the conference table says, "Be candid, Dilbert. We have a corporate philosophy that says we 'don't shoot the messenger.'" Dilbert replies, "Good." Dilbert points to a diagram and says, "Had you consulted with the engineering department, you never would have launched such an ill-conceived product." Dilbert continues, "It is doomed to fail. You will all be humiliated and probably fired." A woman holding a rifle shouts, "Can't I just wing him?!!" A man says, "No, Eileen, that's not our philosophy." Dilbert arrives at home with tar and feathers on his body. He tells Dogbert, "It turns out the corporate philosophy is a very flexible document." Dogbert says, "You're getting tar on the carpet."
Dogbert stands on a desk chair. Dilbert asks him, "Dogbert, I need you to facilitate some meetings." Dogbert asks, "What kind of meetings?" Dilbert says, "We're creating a process to fix our product development process. But first we're having some preplanning meetings . . ." Dilbert continues, " . . . to decide on a project name." Dogbert asks, "How about 'Death Spiral?'"