Buying Decsion Comic Strips - Page 6
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"Our director of marketing will give us an update." "We spent our entire marketing budget buying a racehorse." "We named the horse after our flagship product because they're both fast, get it?" "Unfortunately we didn't have enough budget for a top thoroughbred." "Our horse broke its leg walking to the starting gate, so we shot it." "Next year we plan to sponsor a sailboat." "Anyway, your lunch today is brought to you by the marketing department." "Enjoy." "Hey, my roast beef sandwich has a piece of lead in it."
Dilbert: Okay, you talked me into buying the deluxe edition. Salesman: We don't have that one in stock, but I could call around to our other stores. Dilbert: Technically, that means this is not actually a store. You're more like online shopping, but with a terrible user interface. Watch me buy that same item with my phone while you stand there being obsolete. And... done. Salesman: Did they try to sell you an unnecessary warranty extension? Dilbert: No. Salesman: Yes! I still have a purpose! Dilbert: Here's my digital receipt.
Dilbert: Studies show that offering customers too many options can prevent them from buying. Boss: Studies?? That doesn't sound like a real thing. Dilbert: I don't know what to do now. Boss: Maybe that's the problem.
Boss: We got Randy by buying his start-up. Randy, Dilbert will show you how to access our 45 hours of mandatory online training. Randy: I quit. Boss: Well, at least we still have his start-up. Dilbert: And all seven of its customers, too.
CEO: I need you to co-author a book on success with me. The goal is to make readers believe success comes from hard work and wise decisions. So instead of hating me for being lucky, they will hate themselves for being lazy and dumb. Dogbert: And for buying your book?
Pointy-Haired Boss Becomes CEO. Boss: We're going into the evil robot business. We'll sell robots that psychologically manipulate their owners into buying unnecessary upgrades. Evil Robot: Your neighbor got titanium bolts for his robot. I guess that's what winners do. But your way is good, too.
Dilbert: I'm programming our robot line to emotionally manipulate their owners into buying upgrades. Wally: You're teaching cloud-connected robots all over the world how to surreptitiously control humans? Dilbert: Technically, yea. But free will is an illusion anyway. Wally: Well, if it isn't, it will be.
Coworker: Sales are up 900% since we programmed our robots to emotionally manipulate their owners into buying upgrades. Dilbert: Um, you do know marketing is only legal because it doesn't work most of the time, right? Coworker; Nope. I do not know that. Shiny! Dilbert: We invented a technology to enslave homo sapiens?
Wally: I hear you're a slave owner now. CEO: No, nothing like that. All I did was buy some Elbonians on the Internet. Wally: Do they clean your house without pay? CEO: I assume they're a tidy people.