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Dilbert: If consumers hate our new product, we will probably go out of business. If they love our new product, a stronger company will enter the space and drive us out of business. CEO: Tell the engineer to stop making me sad. Boss: I have some fake revenue projections to cheer you up.
Boss: Avoid saying "unfortunately" when you talk to customers. Say instead, "as it turns out." That has a more positive feel. Dilbert: As it turns out, our power cables aren't as insulated as we had hoped.
Dilbert: In my spare time I created some awesome new features for our product. Boss: GAAA!!! Shut the door! Dilbert: What?!! Boss: You fool! If my boss finds out you have spare time, he'll think we're overstaffed! You can never speak of these awesome new features again. Dilbert: I'm confused. You told me I need to go above and beyond my job description to get the highest performance rating. Boss: That's just something I say to keep you from getting a healthy raise. Dilbert: So... I lose no matter what I do? Boss: For what it's worth, you're doing better than our customers.
Dogbert: I researched how long your customers will stay on the phone trying to get tech support before giving up. Then I designed an audio menu tree that will take them slightly longer than that to reach your tech support. I've seen your user manuals and I assume that you hate your customers' guts. Boss: It's more of an apathy thing.
Dogbert's Sales Training Seminar Dogbert says, "Losers sell to customers." Dogbert says, "Winners sell the idea of low quota levels to their own bosses." Dogbert says, "Now everyone do the cha-ching dance!" Dogbert's Sales Training Seminar
Dilbert says, "Is it my imagination or is your pricing intentionally confusing?" Coworker says, "It's intentionally confusing." Coworker says, "That way you can't compare our prices to our competitors' prices." Coworker says, "Our competitors do the same thing. It's called confusopoly." Coworker says, "We all get our fair share of confused customers and we don't need to lower our prices to compete." Coworker says, "We use the profits from our anti-competitive behavior to fun innovation." Coworker says, "So don't ruin a good system by trying to understand what you're buying." Dilbert says, "That almost sounds reasonable." Coworker says, "Now spank yourself and thank me!"
The Boss says, "Our best sales guy asked for you to accompany him on a sales call." Dilbert says, "What's the secret of being a good sales person?" Coworker says, "You need to give customers the information they need?" Coworker says, "?Without getting in their faces so often that you become a nuisance." Coworker says, "For example, a customer would get sick of your face much sooner than mine." Coworker says, "So halfway through the sales call, you'll need to put this bag over your head while I close the deal." Man says, "It looks as if I win our bet." Coworker says, "No... wait for it..." Man says, "Whoa. How do you do that?" Coworker says, "It's called sales. Now you owe me a purchase order."
The Boss says, "How can we rebuild the trust of our customers? Let's brainstorm." Dilbert says, "We could stop using misleading benchmark tests to sell shoddy products that have hidden costs." The Boss says, "I heard someone say 'lie.' Let's write that one down."
Man says, "Customers are complaining that we sold their personal data." Man says, "And apparently all of the buyers were identity thieves." The Boss says, "That's impossible. We checked every buyer's ident? oh."
Dogbert Consults Dogbert says, "Customer data is an asset that you can sell." Dogbert says, "It's totally ethical because our customers would do the same thing to us if they could." The Boss says, "Sounds fair." Dogbert says, "In phase one, we'll dehumanize the enemy by calling them 'data.'"