Convince Customers Comic Strips - Page 8
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Boss: When you talk to customers, stop mentioning our software bugs. Dilbert: Should I lie? Boss: No, no. I just need you to present the information that is good for us and leave out the rest. Dilbert: Lie by omission? Boss: It's better if we don't label it. Dilbert: Should I use my real name?
Dogbert: Being the owner of a cryogenic investment firm is a lot of work. So instead of keeping my customers' brains frozen, I decided to toss them in the river and hope no one notices. The best kind of customers are the ones who can't write bad Yelp! reviews.
Alice: Did anyone test our user interface before we shipped it? Boss: No, our customers will tell us what they don't like about it. And they work for free. Alice: That isn't right. Boss: That's what our customers say, too, and unlike you, they work for free.
boss: i hired a sadist to design our user interfaces. i realize this isn't ideal, but no one else wanted the job. dilbert: why would our customers buy a product designed by a sadist? boss: it's called stockholm syndrome.
dogbert: i've designed these over-ear headphones for maximum customer annoyance. the charging port is only on one side, so the user has a fifty percent chance of guessing wrong. and the charger only fits if you put it right-side up. to increase the frustration, i made the plug look the same on both sides. best of all, the plug is so poorly designed that half the time it doesn't seem to fit, even when you put it in correctly. i made the headphones black, so you can't easily find the charger hole in low light. ninety percent of users will be cursing us every time they try to recharge. customers won't know any of this until after they purchase. boss: ship it.
dilbert: activists are accusing us of padding our customer list with the names of dead people. boss: that's a lie. those customers were alive when they bought our products. dilbert: did they die while using them? boss: let's hope the activists don't ask that question.
Dilbert: In my spare time I created some awesome new features for our product. Boss: GAAA!!! Shut the door! Dilbert: What?!! Boss: You fool! If my boss finds out you have spare time, he'll think we're overstaffed! You can never speak of these awesome new features again. Dilbert: I'm confused. You told me I need to go above and beyond my job description to get the highest performance rating. Boss: That's just something I say to keep you from getting a healthy raise. Dilbert: So... I lose no matter what I do? Boss: For what it's worth, you're doing better than our customers.
Dogbert: Welcome to the monthly meeting of "The Society for the Preservation of Evil Ideas." Our goal for the coming year is to convince companies to file absurdly broad patents and sue each other for infringing. CIO: How do we make money from that? Dogbert: Beats me. I'm just here to embezzle your dues.
Boss: Avoid saying "unfortunately" when you talk to customers. Say instead, "as it turns out." That has a more positive feel. Dilbert: As it turns out, our power cables aren't as insulated as we had hoped.
Dilbert: If consumers hate our new product, we will probably go out of business. If they love our new product, a stronger company will enter the space and drive us out of business. CEO: Tell the engineer to stop making me sad. Boss: I have some fake revenue projections to cheer you up.