Ad Campaign Comic Strips
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boss: how's the new lab construction going? dilbert: i'm having some issues with the local building codes. they seem unnecessarily stringent. for example, we have to guarantee no rain touches the roof. boss: why? dilbert: no on knows. but if we donate to the mayor's campaign, the city will designate the roof a "horizontal wall." boss: and then we can begin construction? dilbert: no, that's just the beginnning of the false hope phrase.
all parties wearing face masks. boss: i'm starting a whisper campaign against my rival in management. i want you to tell people he buys babies from the poor and eats them. dilbert: no one is dumb enough to believe that. boss: people will believe anything. dilbert: not anything. boss: yes, anything. dilbert: fine. i'll try it, but only to prove how wrong you are. office worker: how many does he eat per day? dilbert thinking: i need a new planet.
dilbert, boss and alice at table boss: i donated to a few campaigns, and coincidentally a law changed that i wanted changed. now it's legal for us to sell drones that are armed with machine guns. dilbert: i've never had less faith in my government. boss: i also got us a tax break.
Dilbert: Ben, from marketing, is here to give us a preview of our new tv ad. Ben: The opening scene shows a bunch of men who are weak and stupid, failing to solve a common problem. Then a confident and strong woman enters and solves the problem with ease. Dilbert: Isn't that incredibly sexist? Ben: No, because only the men are weak and stupid. Dilbert: And that's not sexist? Ben: Why are you being so weak and stupid? You sound like a bigot. Dilbert: I'll be quiet now. Wally: As quickly as it began, the rebellion was quashed.
the boss: i need you to add a feature to our product because our marketing campaign says we already have it. dilbert: no problem. what's the feature? the boss: time travel. the boss: how long will it take to add that feature? dilbert: if i'm successful, i'll have it done by last week.
Dilbert: The headphones we make are the best in the industry. Man: Our marketing campaign will focus on how they cure brain tumors and raise your IQ. Dilbert: They don't do any of that. Man: This is exactly why we don't let engineers do marketing.
Boss: Our new advertising campaign is "Don't be like men." The ad starts with a montage of bad male behavior, from mansplaining to genocide. Then we show our product. Alice: Did a woman come up with this campaign? Boss: Stop being like a man.
Dilbert: Our competitors hired an Elbonian troll farm to ruin our brand on social media. Their most viral ad against us so far says, "How ice cream they bicycle art!" Boss: How many views did it get? Dilbert: Seven, including this one.
Wally: Stop! Why are you here? Man: I have an interview for a job as an engineer. Wally: My name is Wally. Tell Human Resources I referred you ad I'll get a $1,000 bonus. Boss: Have you noticed that all of our new hires were referred by the same person? Catbert: Sounds like we found our Employee Of The Year!
Boss: We need a tagline for our new product. It should be no more than three words. It should convey an emotion. And it should clearly explain everything the product does. Dilbert: In three words? Boss :I didn't say it would be easy. Nike accomplished all of that with "Just do it." Dilbert: Did they? Because that seems like a generic thing you can say in any situation. Boss: Just do it! Alice: How about "Keep doing it?" Is that one taken?