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Wally tells Dilbert, "I've decided to end my loneliness by getting a mail-order bride from Elbonia." Wally continues, "The photos were grainy, but the advertisement guarantees that she's cute." In Elbonia, a man holds a telephone and tells another man, "Blonde." The man reaches into a box of wigs and selects a blonde wig. A pig wearing a dress stands next to him.
Dilbert is at his computer typing, Dogbert is sitting on the desk on top of a sheet of paper. Dilbert says: "My anti-spam software is complete." Dilbert says: "It checks my incoming e-mail for key words." Dilbert says: "Then it deletes anything that looks like an advertisement." Dogbert says: "Suppose a beatiful woman sends you a message saying..." Dogbert says: "I am a model for Victoria's Secret. I want to date you on my sailboat." Dogbert says: "But she spells sail s-a-l-e." "What then?" Dilbert stares at the computer. Dilbert asks Dogbert: "What's she wearing?"
Dilbert shows Dogbert a newspaper advertisement and says, "Imagine my surprise when I saw this ad for Doctor Dilbert's seminar on developing self-confidence. Okay, what's the scam?" Dogbert explains, "I figured this would be a good way to find a bunch of meek people to do my bidding. If they refuse, I'll yell at them and hurt their little feelings." Dogbert continues, "Then I'll leverage that power into vast wealth or maybe world domination." Dilbert says, "No! Bad doggy!"
Dilbert sits in his chair and Dogbert sits on Dilbert's legs. Dilbert says, "I sold my anti-gravity patent to a company who wants to bring the benefits to the world." A television commercial shows an old woman with sagging breasts in the "before" picture and the same woman with upturned breasts in the "after" picture. The announcer asks, "Tired of sagging skin?" The announcer continues, "Get the patented 'Dilbert Anti-Gravity Beauty Formula!'" Dogbert watches the tv advertisement and says, "You must be so proud."
The Boss stands in front of a camera and Dogbert sits in a director's chair. Dogbert hands the Boss a script and says, "Stick to the script. Act sincere and beg your customers to forgive you." The Boss looks into the camera and reads, "It was wrong for us to sell keyboards with no 'Q.' We're sorry. We're morons." Dilbert and Dogbert sit on the couch watching the Boss's television commercial. In the advertisement, the Boss says, "We're dumber than squirrels. We hear voices and do what they command. I have broccoli in my socks." Dilbert says, "Good writing." Dogbert responds, "Thanks."
The panel is titled, "Dogbert's Guide to Movie Advertisements." Dogbert says, "Trust me." The advertisement says, "'Thumbs up.' -Gene Siskel." Dogbert says, "Meaning: Roger Ebert hates it." The advertisement says, "'Nominated for an Academy Award.'" Dogbert says, "Notice they don't say for what -- probably 'Best Gaffer.'" The advertisement says, "'Funniest movie of the year.'" Dogbert says, "He saw it in mid-January." The advertisement says, "Four stars . . . A masterpiece!'" Dogbert says, "The movie studio only paid off one critic. Must be a low-budget film." The advertisement says, "'Powerful performances.'" Dogbert says, "It's a downer. Somebody probably gets a disease and loses the farm." The advertisement says, "'I loved it!' -Floyd Belcher, Nosehair Magazine." Dogbert says, "Remember to consider the source." The advertisement says, "Stallone's funniest movie yet." Dogbert says, "I think you get the hang of it."
magazine salesman: our publication is considering naming your company one of the best places to work. on a totally unrelated topic, our sales team will be contacting you about buying lots and lots of advertisements. boss: and if we don't? magazine salesman: who would want to work at a company that makes such bad decisions?