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Dilbert: Our competitor just bought ten million copies of our software. Boss: Huh? Dilbert: They plan to give it away for free to entice people to buy their own product that has more features. We'll be part of their freemium strategy. Boss: That's just showing off.
The Boss says to Dilbert and Wally, "Introducing 'Morale Money.' Now you can earn money for doing good work." The Boss continues, "You can use it at the company store to buy products that have our logo." Dilbert is at the company store's cash register holding a mug. The employee says, "The coffee mug costs ten million morale dollars."
Dilbert: ... and that's my suggestion for our next product. Alice: How do we know that ten other companies aren't working on the same idea. Dilbert: Well, that's always a possibility. Wally: There are seven billion people on Earth. I'll bet a million of them had this idea. Asok: It's irrational to think that any new product is likely to be a hit. On the other hand, we only get paid if we pretend to be optimistic about new products. Wally: All in favor of faking our optimism, raise your hands. Dilbert: All I could get was a fake buy-in. Boss: That's the only kind there is.
Caption: Dogbert the C.E.O. Dogbert sits at head of table surrounded by workers. Dogbert says, "I've decided to manipulate our stock price for personal gain." Dogbert continues, "I'll spin off a few divisions, buy back some of our stock and announce massive budget cuts." Worker asks Dogbert, "Um...do you even know what products we make?" Dogbert replies, "How would that be relevant?"
The boss: "Hey, it's a customer!" The boss: "You're in luck; our next version has every feature you'll ever want!" Man: "It does?" "I was ready to buy your current version... but I guess I'll wait." The Boss: "When will our new version be ready?" Dilbert: "In a year." "The new version will leapfrog our competition." Man: "Leapfrog? That implies that they have better products right now." The Boss: "BUY OUR PRODUCT, YOU STINKIN' PILE OF CRUD!!" "SLAP!" "I have to run. Try not to blow the sale."
Tags #assumption, #business ethics, #buy prodcuts, #corporate strategy, #corporation, #customer centric, #etiquette & ethics, #evil, #executives, #ideas, #marketing campaign, #monopoly, #needs, #needs of customers, #psychological manipulation
CEO: I welcome any input on our corporate strategy. Dilbert: I think we need to be more customer-centric. CEO: You mean raise our prices? Dilbert: I mean focus on the needs of our customers. CEO: You mean we should be a monopoly so they need us? Dilbert: Um, no. We should find out what they need and then give it to them. CEO: They need to buy our products. Dilbert: They probably don't. CEO: So you're saying our marketing campaign should use psychological manipulation to make people think they need our products. You finally had a good idea. Dilbert: I'm going to stop talking now.
The Boss: It has come to my attention that none of you use the products we make. From now on you are all required to use our products. Asok: Aaaarg!!! Dilbert: Shoot me. The Boss: That's a bad sign. Wally: Nooo!!!
Ted: For competitive reasons, we've rebranded all of our 4G mobile products as 8G. Dilbert: I'm curious what the marketing department thinks the "G" stands for. Ted: Guess what doesn't mean "goodness."
Dilbert: I can't get buy-in for my project because our CEO hasn't approved it. And I can't get our CEO to approve it until I have buy-in from all of the divisions. On the plus side, now I understand why the windows in our building don't open. Boss: It's cleaner.
Wally: One percent of engineers create all of the industry - changing products. I propose replacing the other 99% with robotic arms that hold coffee cups. You won't see any of the laggards in the 99% come up with great ideas like this one.