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Dilbert points to a slide and says, "My new design will meet all of our customers' current and future needs." The Boss is sitting with two board members, one male and one female. The male board member says, "That's no good; they'll never need to upgrade." Dilbert responds, "Please don't ask me to put flaws in my design." The Boss says, "Flaws could work." The male board member says, "We need flaws." The female board member says, "Flaws, flaws, flaws." Dilbert grabs his tie in fear and says, "Please.... No....." The Boss says, "Make it freeze every hour." The male board member says, "The interface needs to be more confounding." The female board member raises her finger and says, "And..." Headline: Later. Dilbert is on the floor begging, "Please... No more." A voice from the meeting continues, "... And crippling electric shocks." Headline: Much, much later. The Boss says, "The help screen could recommend marrying an unemployed, shirtless guy with a mullet." The male board member responds, "That's marketing!"
A man says to Dilbert, "Yo, Dil-man!" Dilbert sits at his desk and thinks, "Uh-oh, it's Ken from sales." Ken says, "I told our biggest customers how great our next product will be. Now nobody will buy our current product." Ken asks, "When will the new version be available?" Dilbert replies, "In a year or two." Ken looks shocked. Ken says, "Hmm . . . I seem to have single-handedly destroyed an entire product line." Ken continues, "Luckily our biggest competitor is hiring sales people. And I'm betting THEY'LL have brisk sales this year! Commissions galore!" Dilbert thinks, "If there's justice in this world, the idiots will be punished . . ." Dilbert thinks, ". . . Before they get promoted." The Boss tells Dilbert, "Um . . . We need the new version by Tuesday."
Dogbert: I researched how long your customers will stay on the phone trying to get tech support before giving up. Then I designed an audio menu tree that will take them slightly longer than that to reach your tech support. I've seen your user manuals and I assume that you hate your customers' guts. Boss: It's more of an apathy thing.
Dogbert's Sales Training Seminar Dogbert says, "Losers sell to customers." Dogbert says, "Winners sell the idea of low quota levels to their own bosses." Dogbert says, "Now everyone do the cha-ching dance!" Dogbert's Sales Training Seminar
Man says, "Thanks for spending the day itnerviewing with us. I can now reveal the vature of the job and the salary range." Dilbert says, "You know my current salary and yet you wasted my entire day interviewing me for a job that pays less. You are either evil or inconsiderate." Man says, "So... not as good as your current job?" Dilbert says, "It's a tie. I'll need to test the commute one more time."
Boss: We've decided to charge customers for features they currently get for free. Dilbert: Um... Have you considered how our customers might react? Boss: Obviously. Wally: I'd like to hear how that reasoning process went. Boss: Fine. Customers love us and they will put up with anything we dish out. Wally: So... It's sort of an abusive relationship? Boss: Not yet, but we're trying to move in that direction.
Boss: How did we do at the trade show? Dilbert: We had a huge crowd around our booth the entire time. But it was just the spillover from the popular booth next to us. The only person who asked for our brochure used it to kill a spider. Some guy tried to steal our extra chair and then Alice beat him senseless with our logo sign. A video of the incident is already on YouTube. It cost us $200,000 to be an exhibitor and we gained zero new customers. So it was just like the last eleven years. Boss: I feel good about next year!
The Boss: It's going to be another year of flogging dead horses. But somehow we'll muddle through our internal bureaucracy, gouge our customers, and keep getting our tiny paychecks. Dilbert: Sir, Wilson turned into a clump of uninspired sod. The Boss: It's just as well; he had a bad attitude.
Dilbert sits across from the Boss's desk. The Boss says, "We've got to focus more on the needs of our customers." The Boss points to a man standing next to him and says, "I've hired famous business consultant Tom Peters to follow you around and make passionate criticism." Tom stands behind Dilbert while he works. Tom waves his arms as he asks, "Is this quality? Are you truly focused on the customer?" Dilbert thinks, "Great . . . He's a spitter."