Find Dumber Customers Comic Strips
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Bob the dinosaur; gives wedgies to corporate people who deserve it. Budget analyst I don't understand any of our projects, I cut the ones with "E" In their names. BOB: What was that letter? analysts: EEEE! Engineers Wally: we doubled our costs, to add back up systems. Dilbert: You ant be too careful. Bob: two at once. In case one enjoys it. Wally: MMMM Marketing genius Market segmentation is the key. Dont improve the product just find dumber customers! Senior management BOB: These guys know how to delegate! You're the new VP of wedgies.
The Boss stands in front of a camera and Dogbert sits in a director's chair. Dogbert hands the Boss a script and says, "Stick to the script. Act sincere and beg your customers to forgive you." The Boss looks into the camera and reads, "It was wrong for us to sell keyboards with no 'Q.' We're sorry. We're morons." Dilbert and Dogbert sit on the couch watching the Boss's television commercial. In the advertisement, the Boss says, "We're dumber than squirrels. We hear voices and do what they command. I have broccoli in my socks." Dilbert says, "Good writing." Dogbert responds, "Thanks."
Tags #assumption, #business ethics, #buy prodcuts, #corporate strategy, #corporation, #customer centric, #etiquette & ethics, #evil, #executives, #ideas, #marketing campaign, #monopoly, #needs, #needs of customers, #psychological manipulation
CEO: I welcome any input on our corporate strategy. Dilbert: I think we need to be more customer-centric. CEO: You mean raise our prices? Dilbert: I mean focus on the needs of our customers. CEO: You mean we should be a monopoly so they need us? Dilbert: Um, no. We should find out what they need and then give it to them. CEO: They need to buy our products. Dilbert: They probably don't. CEO: So you're saying our marketing campaign should use psychological manipulation to make people think they need our products. You finally had a good idea. Dilbert: I'm going to stop talking now.
dogbert: i've designed these over-ear headphones for maximum customer annoyance. the charging port is only on one side, so the user has a fifty percent chance of guessing wrong. and the charger only fits if you put it right-side up. to increase the frustration, i made the plug look the same on both sides. best of all, the plug is so poorly designed that half the time it doesn't seem to fit, even when you put it in correctly. i made the headphones black, so you can't easily find the charger hole in low light. ninety percent of users will be cursing us every time they try to recharge. customers won't know any of this until after they purchase. boss: ship it.
Dogbert: I researched how long your customers will stay on the phone trying to get tech support before giving up. Then I designed an audio menu tree that will take them slightly longer than that to reach your tech support. I've seen your user manuals and I assume that you hate your customers' guts. Boss: It's more of an apathy thing.
Dogbert's Sales Training Seminar Dogbert says, "Losers sell to customers." Dogbert says, "Winners sell the idea of low quota levels to their own bosses." Dogbert says, "Now everyone do the cha-ching dance!" Dogbert's Sales Training Seminar
Boss: We're buying an entire company just to get their engineers. Dilbert: Are you aware that slavery is illegal and the engineers are free to find jobs at better companies? Boss: I sure hope you're wrong about that.
Boss: Out budget for contact employees was eliminated. We'll have to pay you out of the training budget. So instead of doing the job yourself... you'll have to train Dilbert to do the job we're paying you to do. Dilbert: Why don't you just move some of the training budget to the contractor budget? Boss: If we reduce the training budget this year, we'll get less next year. Dilbert: So... you prefer paying two people to do the job of one? Boss: Right. Consultant: How do you stay in business? Boss: Our customers are even dumber than us.
Boss: We've decided to charge customers for features they currently get for free. Dilbert: Um... Have you considered how our customers might react? Boss: Obviously. Wally: I'd like to hear how that reasoning process went. Boss: Fine. Customers love us and they will put up with anything we dish out. Wally: So... It's sort of an abusive relationship? Boss: Not yet, but we're trying to move in that direction.