The Marketing Guru "Consumers will buy our tractor-sized mp3 players if we offer something free with each one." "So we'll offer a free iPod with each sale, and free towing to the landfill for our mp3 player." "The rest is just pricing."
Wally says, "This is where you jack into matrix management, Neo." Wally says, "Insert these iPod ear buds and fire up PowerPoint. The reality you once knew is gone." Wally says, "One more thing: If your computer dies during powerpoint, your career dies in the real world."
"This product will leapfrog the iPod and provide pleasure to all five of your senses." "The user can download pictures, smells, tastes, and celebrity tickling patterns." "The test group preferred it over eating. They're all dead." "It has the coolness factor."