Redesign Logo Comic Strips
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Man: There's nothing you can do about your company's long slide toward irrelevance. But if you redesign your logo and produce a tablet computer that no one buys, at least it will look like you're trying. CEO: Who are you? Man: I'm the ugly truth. Most people just ignore me.
Boss: We're going into the tablet computer business. And by that I mean other companies will make the product and we'll design the logo. And by that I mean we'll pay another company to design the logo for us. Alice: Can we watch?
Tags #booth, #brochure, #exhibitions, #exhibitor expenses, #expenses, #huge crowds, #last 11 years, #logo sign, #new customers, #popular booth, #spillover, #steal chair, #trade show, #video of incident, #youtube
Boss: How did we do at the trade show? Dilbert: We had a huge crowd around our booth the entire time. But it was just the spillover from the popular booth next to us. The only person who asked for our brochure used it to kill a spider. Some guy tried to steal our extra chair and then Alice beat him senseless with our logo sign. A video of the incident is already on YouTube. It cost us $200,000 to be an exhibitor and we gained zero new customers. So it was just like the last eleven years. Boss: I feel good about next year!
Dilbert stands on a book on a chair and works at a computer. He tells Dilbert, "I call my new operating system the 'Dogbert 2000.'" Dogbert continues, "Soon I will dominate the entire PC industry! Heh-heh . . ." Dilbert looks at the monitor and says, "It looks like 'Windows 95.'" Dogbert replies, "I use some of the same graphic metaphors, but I pronounce them differently." Dilbert asks, "How do you pronounce the 'Microsoft' logo?"
The Boss, Alice, Dogbert and Dilbert sit at a conference table. The Boss says, "The Dogbert Consulting Company will help us design a new company logo." Dogbert drinks a cup of coffee. The Boss asks, "When will you start?" Dogbert turns the empty coffee mug upside down on a piece of paper and says, "I just finished. I call it the brown ring of quality."
Dogbert, the Boss, Alice and Dilbert sit at a conference table. Dogbert stands on the table, holds up a piece of paper and says, "Your new logo might look like a simple coffee stain, but what does the image say about you?" Dilbert asks, "We're sloppy and unimaginative?" Alice asks, "We give lots of money to consultants and get little in return?" Dogbert looks at the logo and says, "Wow. This is almost TOO good." Dilbert raises his hand and says, "Ooh ooh! How about 'Our opinions don't matter?'"
Alice, the Boss, Wally and Dilbert sit at a conference table. The Boss says, "The results of the employee survey have been tabulated." The Boss continues, "As always, employees say they are underpaid, blah, blah, blah, and management is incompetent." Alice asks, "And your bizarre, unworldly response will be?" The Boss replies, "Everyone gets a travel alarm clock with the company logo!"
The Boss approaches Dilbert and Alice carrying a box. He says, "Great news! The company set a new record for profits!" The Boss continues, "That means t-shirts for everyone!" The Boss continues, "You can choose from sizes 'small,' 'petite' or 'elfin.'" Alice holds up a shirt and asks, "Shouldn't these have the company name or logo on them?" The Boss replies, "Hey, that's an idea for next year!" Alice reads the label and says, "It's 1 percent cotton, 99 percent 'miscellaneous' and all hand-made by authentic slave laborers." Dilbert replies, "That's great! With slave labor you don't have the problem that the shirts made on Fridays aren't as good!" Alice asks, "Do you ever worry that our career expectations have gotten too low?" Dilbert says, "Don't go there, Alice." Wally walks in wearing a small shirt and says, "'Casual day,' here I come!"
The Boss says, "You'll love your new assignment, Alice." Alice thinks, "Uh-oh." The Boss says, "You're going to redesign all of our brochures!" Alice replies, "I'm an electrical engineer, not a graphic artist." The Boss says, "We can discuss your huge inadequacies during your annual review." Alice replies, "I'm not inadequate. I'm a highly skilled engineer." The Boss says, "And yet you can't make brochures." Alice says, "Okay, let me try to explain this in the simplest possible way . . ." Alice continues, "You . . . Are . . . An . . . Idiot." Alice sits at her desk thinking, "The simplest possible explanation isn't always the best." Wally stands behind her and says, "Hey, it looks like a brochure, only uglier!"
The boss meets with Wally and Dilbert at a conference table. The boss says, "We'll redesign our processes to enable enterprise intergration of knowledge resources and tools." Wally raises his hand and says, "Question: Is it okay if I do nothing?" The boss says, "No." Wally says, "Well, excuse me for making a suggestion."