Headline: Marketing Genius. A business associate says to The Boss and Wally, "We designed a rebate program that won't cost a penny." The business associate continues, "The rebate process is an impenetrable fortress of unclear instructions and physical impossibilities. An elderly couple sits at a table reviewing bills. The man says, "Next time we have to find the hidden 300-digit serial number and write it in a box that's half an inch long." The woman replies, "Stinkin' weasels."