Monday February 19,
2018
We're Not A Bunch Of Idiots
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Tags marketing, damage control, slogan, tag line, image, business
Transcript
CEO: A feature article in the business press called our leadership a "bunch of morons." Boss: To counter that slanderous story, our new market slogan is "We're Not A Bunch Of Morons!" CEO: Problem solved. Boss: It was deceptively easy.



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